FOR REAL ESTATE AGENTS
The listing follow-up agents never have time for
We design, schedule and send every campaign for you, from a domain built for your name. Made for U.S. real estate, it keeps your sphere hearing from you between closings, not just after the next one.
Every campaign designed and sent for you
Every address checked before it sends
CAN-SPAM compliant, start to finish
SOUND FAMILIAR?
The marketing every agent means to do
Between showings, closings and new leads, email marketing is the thing that always waits until next week. Here is what that costs you.
Past clients hear from you once a year, at best
After closing, most agents' contact ends with a holiday card. Referral business slips to whoever stays in front of your sphere between transactions.
Open house invitations go out the morning of
By the time staging is done, there is no time left to write and send an invitation. Local buyers who would have come never hear about it.
Market updates live in your head, not their inbox
You know the comps, the days-on-market, the rate movement. Your sphere doesn't, because telling them means writing another email you don't have time for.
Your database is a spreadsheet, not a strategy
Years of past clients, leads and referral partners sit in one file, uncleaned and unsegmented, growing less useful every month it's ignored.
Sending from your personal inbox puts every email at risk
One bulk send from a personal Gmail account can flag your whole address for spam, taking real client replies down with it.
You can't tell what's working
Without real reporting, you don't know if anyone opened your last update, let alone whether it moved a listing.
CAMPAIGN IDEAS
What goes out, and when
Every campaign ties to something happening in your market right now: a new listing, a season, a rate move. Here is what we send, and why it works.
See every featureNew listing showcase, the day it hits the MLS
Photos, price, square footage and one call to action, sent to your sphere and past clients before the sign goes in the yard.
Open house invitation, ten days and two days out
A two-touch sequence to your local list and past clients who might know a buyer, timed to the weekend.
Just-sold notice, the week you close
Proof you're active and winning listings, sent to the neighborhood and your sphere, with the story of the sale.
Quarterly market update for your farm area
Median price, days on market and inventory for the zip codes you work, written in plain English, not MLS jargon.
Spring listing push, March through May
The season most sellers list. A short series reminding your database you're the agent who's always working, not just when they need you.
Home-anniversary note, one year after closing
A low-key check-in timed to the closing date, keeping you the first call when they're ready to sell or refer a neighbor.
Rate-change alert, the week the Fed moves
A short note translating a rate move into what it means for buyers and sellers in your market, sent within days.
Year-end recap and new-year outlook
A look back at your market's numbers and a forecast for the year ahead, sent to your whole sphere in January.
Subject: Subject
Just Listed: 142 Birchwood Lane
Read moreFROM BRIEF TO INBOX
A listing email, built while you're at the walkthrough
You send us the listing sheet and three photos. We write the subject line, the opening, the price and the call to action, in your voice and your brokerage's colors.
Two designed versions go out at once, split evenly across your sphere and your farm area, so you find out which headline actually gets a reply instead of guessing.
Every address on the send list has already been checked against its mail server. You see delivery, human opens and clicks in your portal before the open house even starts.
BUILT FOR YOUR BUSINESS
The parts you'll actually use
You will never log in to write or send an email. These are the parts of the service you'll see in your portal and in your inbox.
DESIGN, HANDLED
A full listing email from one line
Send us the listing sheet, or just the address and price. We write the headline, the description and the call to action, and lay it out in your brokerage's colors and your logo.
You review the proof in your portal before anything goes out. Nothing sends without your sign-off.
Hero photo, price and call to action, designed
Your logo, colors and the way you write
A proof to review before it sends
TESTED, NOT GUESSED
See which version actually gets a reply
Every open house invite and listing announcement can go out in two or three designed versions at once, split evenly across your whole list, not a small sample.
You see which subject line, which photo and which call to action your sphere responded to, in plain numbers in your portal.
Several designed versions per send
Split evenly, not sampled
Winner shown in your portal
DELIVERABILITY
Your own domain, earning its reputation
We register a sending domain that matches your name or your brokerage, set up its authentication and host it. You never touch a DNS record.
That domain sends your campaigns at a pace each inbox provider trusts, building its standing gradually instead of flooding Gmail and Microsoft on day one.
Domain registered and authenticated for you
SPF, DKIM and DMARC set up and hosted
A sending pace built for each inbox provider
REPORTING
Every open, counted honestly
Your portal reports delivered, human opens, automated opens, clicks, bounces, complaints and unsubscribes separately, live from the moment a campaign sends.
Automated opens, the ones triggered by security scanners and inbox previews, never get counted as a real person reading your update.
Human and automated opens, reported separately
Live results from the first send
Clicks, bounces and unsubscribes all visible
GETTING STARTED
From call to first campaign
No software to learn, no templates to build. You talk to us once, send your list, and approve the proof.
Book a 20-minute strategy call
Tell us your markets, your farm areas and what you're currently sending, if anything.
Send us your database
Export your contacts from your CRM or spreadsheet. We import it, clean it and verify every address.
Approve your first campaign
We design your first listing or market update and set up your sending domain. You review the proof before it goes out.
Watch the results in your portal
See delivery, opens and clicks as they happen, then tell us what to send next.
QUESTIONS
What agents ask before they switch
Will my emails land in spam?
Every address is checked with its mail server before a campaign can be sent to it, and your domain builds its sending reputation gradually instead of sending at full volume on day one. The platform delivers 99.7% of mail across its network, and every send follows the CAN-SPAM Act: honest headers, a physical address and an honored opt-out.
How much of my time will this take?
You approve the brief once and review the proof before each send. We design the email, manage the list, run the send and report the results, so the ongoing work is yours in minutes, not hours.
What happens to my existing database?
Export it from your CRM or spreadsheet and send it to us. We map every column, remove duplicates and verify each address before it ever enters a campaign.
Can I see the results?
Yes. Your portal shows delivered, human opens, automated opens, clicks, bounces, complaints and unsubscribes, live from the moment a campaign sends.
What will I need to do?
Send us a listing sheet, a market note or just an idea, and approve the proof we send back. We handle the writing, design, list work and send.
Do you follow the CAN-SPAM Act?
Every campaign carries honest headers and subject lines, a physical address and a working opt-out, honored within 10 business days, for every email we send on your behalf.
Can you work with my MLS photos and listing sheet?
Yes. Send the listing sheet and your photos and we build the email around them, in your brand and your brokerage's look.
What if I work more than one market or farm area?
We segment your list by market or zip code, so a buyer in one farm area never gets a market update meant for another.