DELIVERABILITY
A pace that keeps you out of spam
Your campaigns go out at a pace Gmail, Microsoft and Yahoo trust, spread across your sending domains, so they land in the inbox instead of the spam folder. It's deliverability made for U.S. real estate, built into every send we manage for you.
Every domain builds reputation gradually, before it carries real volume.
No catch-up bursts, ever, even when a campaign runs long.
99.7% of mail delivered across our network.
THE PROBLEM
A blast looks like spam, even when it isn't
Volume and speed, not content, are usually what gets a legitimate real estate email flagged.
See how we check every addressSend your whole list at once, and Gmail and Outlook notice. A sudden spike in volume from one domain looks exactly like the thing spam filters are built to catch, whether the message is a just-sold notice or a scam.
One bad afternoon can sink a domain for weeks. A list cleaned badly, a send that's too large too fast, and the next campaign you send, the one announcing your open house or your newest listing, lands in a folder nobody checks.
Your clients and your sphere never see a bounce report. They just stop hearing from you, and you find out only when a referral goes quiet.
HOW IT WORKS
How a natural pace protects your domain
From the moment a domain is set up to the report in your portal, every step is paced to what inbox providers will accept.
Your domain starts small
A new sending domain earns trust gradually. It starts with modest volume and takes on more as Gmail, Microsoft and the rest accept what it sends.
Each provider sets its own rate
Gmail, Microsoft, Yahoo and the rest each get a sending rate for your domain, adjusted continuously from how that provider is responding right now.
No bursts, ever
If a provider asks us to slow down, the campaign takes longer to finish. There's no catch-up spike later in the day.
Spread across your domains
Your campaign is spread across your sending domains, with every recipient's message fully aligned to the one domain that carries it.
You see what delivered
Delivery status for every campaign, across a network running at 99.7% delivered, appears in your portal as soon as a send begins.
IN DETAIL
Three ways we keep you out of the junk folder
Pacing isn't one setting. It's a rate per provider, a rule against bursts, and alignment across every domain you send from.
PER-PROVIDER PACE
A separate pace for every provider
Gmail, Microsoft and Yahoo each decide, on their own terms, how much mail from your domain they'll accept right now. We don't send at one flat rate and hope. Each provider gets its own sending rate, adjusted continuously from how it's actually responding to your mail.
That means a campaign can be moving quickly through Gmail inboxes while it's still working through Microsoft's, at the same hour. Nobody sees a slower lane: every recipient just sees the email land.
Gmail, Microsoft, Yahoo and the rest, each paced on their own terms.
Rates adjust from how each provider is responding right now.
No single flat rate applied across every inbox.
NO BURSTS, EVER
A late campaign, never a spike
If a provider asks us to slow down, the campaign takes a little longer to finish. It does not catch up with a burst later in the day. A burst is exactly what looks like spam to an inbox provider, and it's exactly what we don't do.
The small delay is the point. A campaign that finishes at four instead of two, sent at the pace a provider trusts, protects the domain that carries your next twenty campaigns.
No catch-up sends, at any hour.
A slower provider gets a slower pace, not a skipped one.
Your domain's standing holds, send after send.
SPREAD ACROSS YOUR DOMAINS
Every message, fully aligned
Each campaign is spread across your sending domains. Every recipient's message is fully aligned, top to bottom, to the one domain that carries it: the From address, the links and the footer all match.
That alignment is what inbox providers check before they trust a message. Splitting the load across domains, and keeping each one clean of mismatched parts, is part of how a new domain earns more volume over time.
Campaigns spread across your sending domains.
Full alignment for every recipient, not a mix.
New domains earn more volume as providers accept their mail.
WHAT IT MEANS FOR YOU
What a protected pace does for your business
A trusted sending pace isn't just a technical detail. It's what keeps every campaign after this one reaching your sphere.
Inbox placement, protected
Your sending pace adjusts to what each provider will accept, so your open house invites and just-sold notices land where people read them.
No surprise domain damage
There are no catch-up bursts. A campaign that runs long finishes late instead of spiking and risking your domain's standing.
A pace you can plan around
A larger send may take longer to finish, and that extra time is exactly what keeps your next campaign landing too.
Results you can see
Delivery status for every campaign appears in your portal, so you know what went out and what came back.
One domain reputation, built with care
Every message aligns fully to the one domain that carries it, so your reputation builds in one place, campaign after campaign.
COMPARED
What a managed pace changes
A typical email platform
- One big send. Your whole list goes out at once, however your domain is doing.
- Bursts when you're behind. A delayed campaign catches up all at once.
- One shared reputation. Every list and sender shares the same risk.
- You watch for warning signs. Spam folder placement is your problem to catch.
- No visibility. You find out your emails bounced when a client mentions it.
Prime Property Marketing
- Paced sending. Each provider gets a rate based on how it's responding right now.
- No catch-up bursts. A late campaign just finishes a little later.
- Domain alignment. Every recipient's message is fully aligned to the one domain that carries it.
- We watch every provider. Rates adjust automatically as providers respond.
- 99.7% delivered across the network, reported in your portal.
QUESTIONS
What agents ask about landing in the inbox
Why does my campaign take a while to finish?
Because it's paced to what each inbox provider will accept right now. A campaign that finishes a little later keeps your domains trusted, which is what gets your next campaign into the inbox too.
What does 99.7% delivered mean?
Across our whole network, 99.7% of the mail we send is accepted by the receiving mail servers. That figure covers every client's campaigns, paced the same way yours are.
Will my emails land in spam?
We can't promise inbox placement for any single message, but pacing by provider, domain alignment and address verification are exactly the controls that keep legitimate real estate email out of the spam folder.
Does pacing mean my open house invite goes out late?
It means a large send may finish over a longer window than a smaller one, not that it's delayed on purpose. Most campaigns reach their audience within the same day.
What happens if an inbox provider flags my domain?
Your domain's rate with that provider is adjusted down automatically, and the campaign slows rather than stops. There's no burst to catch up once the provider's confidence returns.
Do you follow CAN-SPAM?
Yes. Every campaign we send carries honest headers and subject lines, a physical address, and an opt-out honored within 10 business days, as the CAN-SPAM Act requires.
What do I need to do to keep deliverability high?
Nothing day to day. We manage your sending domain, pace your campaigns by provider and verify every address before a send, so protecting your inbox placement is our work, not yours.
Can I see how my campaigns are delivering?
Yes. Delivery status, along with human opens, clicks, bounces and complaints, is live in your client portal from the first message a campaign sends.
WORKS WITH
Built alongside deliverability
Three parts of the platform work directly with your sending pace to keep your domain trusted.
Sending domains, handled
We register, authenticate and host the domain your pace protects. You never touch a DNS record.
See sending domainsEvery address checked
Dead mailboxes and complaints never enter a campaign, so the volume your domain sends is volume providers accept.
See address verificationHonest reporting
Delivery status, human opens and complaints are reported separately, live in your portal, from the first message.
See reportingPre-send review
A specialist checks sender details and links before launch, so nothing in the campaign itself works against your pace.
See pre-send review
READY WHEN YOU ARE
Protect your inbox placement
One call, and we handle your domain, your pace and your reporting from there.