HOW IT WORKS
One call. Then we run your email marketing.
Book a strategy call and tell us about your business. From there, our team designs every email, cleans and verifies your list, sets up your sending domain, sends each campaign on schedule and reports the results in your portal. You approve; we build.
Every address checked before we send
Your own sending domain, set up for you
Every result in your client portal
THE PROCESS
Five steps, one call to start.
Every client follows the same path, from the first conversation to a campaign running on schedule. Here is what happens, and when.
The strategy call
You tell us about your markets, your database and your goals. We recommend the right plan and sending cadence for your business.
Setup: brand, lists and domain
You send your list and brand details. We clean and verify every address, register your sending domain and set up its authentication.
Your first campaign, designed
You approve a short brief. We design the complete email: hero, offer, proof and footer, in your brand.
Specialist review, then send
Before launch, we review the subject line, every link, the structure and the footer, then send on schedule.
Report and refine
Delivery, opens, clicks and unsubscribes appear in your portal as they happen. We use them to plan your next campaign.
IN DETAIL
What you do. What we handle.
Each step asks very little of you and does a great deal on your behalf. Here is exactly where that line falls.
STEP ONE
The strategy call
Your strategy call covers your markets, your current database and the kind of campaigns that fit your business: listing showcases, open house invitations, market updates or just-sold notices.
By the end of the call, you know your plan, your sending cadence and what we need from you to get started. Nothing is designed or sent until you have approved the plan.
Your markets and audience reviewed
The right plan and cadence recommended
What we need from you, confirmed
STEP TWO
Lists, brand and domain, set up
You send your current list, however it is kept, and your logo, colors and the way you write. We import it, mapping every column so no contact or field is lost.
At the same time, we register a sending domain that matches your brand, set up its authentication and verify every address with its mail server before it ever reaches a campaign.
Your list imported and deduplicated
Every address verified at the mailbox
Your sending domain registered and authenticated
Dead addresses and known complaints removed
STEP THREE
Your first campaign, designed
You give us a one-line brief: a new listing, an open house, a market update. We write and design the complete email, hero image, offer, proof and footer, in your brand and your voice.
If you sell to more than one audience, we build several versions, different subject lines, openings or offers, rotated evenly across your list so you see which one your contacts respond to.
A complete email, not a template
Written in your brand voice
Multiple versions tested, at full size
STEP FOUR
Reviewed, then sent
Before any campaign reaches your list, we review the subject line and preheader, the structure and readability, every link, your sender details and your footer.
Each campaign then sends at a pace that matches your domain's standing with Gmail, Microsoft, Yahoo and the rest, so delivery stays steady instead of spiking and tripping spam filters.
Every link and detail checked
CAN-SPAM header and opt-out confirmed
Sent at a pace providers trust
STEP FIVE
Results in your portal
Once a campaign sends, your portal shows delivery, human opens, automated opens, clicks, bounces, complaints and unsubscribes, live from the first message.
We read those results with you and use them to plan the next campaign: who to follow up with, what to test next, and when to send again.
Human opens reported separately
Every result live in your portal
Your next campaign planned from the data
WHAT'S HANDLED FOR YOU
What you'd do yourself, elsewhere.
Most email tools hand you a blank editor and leave the rest to you. Here is what moves off your plate when our team runs it.
A typical do-it-yourself platform
- You design every email yourself, from a blank template.
- You set up SPF, DKIM and DMARC records yourself.
- You import your list and hope the addresses are good.
- You guess which subject line or offer worked.
- You read a dashboard full of unfiltered numbers.
- You watch your own sending reputation and hope it holds.
Prime Property Marketing
- We design, write and build every email for you, in your brand.
- We register, authenticate and host your sending domain.
- We verify every address with its mail server before it reaches a campaign.
- We test several designed variants across your full audience, not a sample.
- We report human opens separately from automated ones, live in your portal.
- We pace every send to match what each inbox provider is accepting right now.
YOUR FIRST WEEK
What happens, day by day.
Here is the timeline from your strategy call to your first report, so you know exactly what to expect and when.
Day one
Your strategy call confirms your plan, your markets and your brand voice. Nothing is built until you approve it.
Days two to four
Your list is imported, cleaned and verified, and your sending domain is registered and authenticated.
Day five
Your first campaign is designed, written and sent to our team for a specialist pre-send review.
End of week one
Your first campaign sends on schedule, and delivery and opens appear in your portal as they happen.
Days eight to ten
Your first full report lands: delivered, human opens, clicks, bounces and unsubscribes, ready to plan the next send.
QUESTIONS
Getting started, answered.
How it works FAQ
How much of my time will this take?
A strategy call to start, typically under an hour, and brief approvals after that. We design, build, review and send every campaign; your time goes into approving the brief and reviewing results, not building emails.
What do I need to provide?
Your current list, in whatever format you keep it, and your brand details: logo, colors and a sense of how you write. We handle the setup from there.
What happens to my existing database?
We import it, mapping every column to a field so no contact is lost, and verify every address with its mail server before it enters a campaign. Dead addresses and known complaints never go in.
Will my emails land in spam?
Your sending domain is registered and authenticated for you, and each campaign sends at a pace matched to what Gmail, Microsoft, Yahoo and other providers are currently accepting. Across the network, 99.7% of mail is delivered.
How fast is my first campaign?
List import and verification typically finish within your first few days, and your first campaign is designed, reviewed and ready to send inside your first week.
Do I need to buy or learn any email software?
No. Our team designs, builds, reviews and sends every campaign on our own platform. You see your brand and your results in your client portal; you never operate a campaign builder yourself.
Can I see results as they come in?
Yes. Your portal shows delivery, human opens, automated opens, clicks, bounces, complaints and unsubscribes live from the first message sent.
What if I want to change something in a campaign?
Tell us what to change before it sends: the offer, the photos, the tone. Every campaign gets a specialist pre-send review, so changes are caught while they are still free to fix.
Is this compliant with email law?
Every campaign follows the CAN-SPAM Act: honest headers and subject lines, your real address in the footer, and any opt-out honored within 10 business days.
What if I already have a sending domain or website?
We can register a new sending subdomain that matches your brand, or work with what you have. Either way, authentication and hosting are set up for you, with zero DNS records for you to touch.